Have you ever had a Miss Congeniality moment? Well, Madonna shared hers with 117 million viewers at the Super Bowl Half Time Show, when she finished her spectacular show with the words, “World Peace” glowing from the stage.
While in Las Vegas, I watched the Super Bowl and the highlight was Madonna’s Show. I am a huge Madonna fan of not only her music but her business acumen and discipline continue to impress me. Love her or hate her! Her iconic brand empire is an incredible study on how to determine and build your personal brand for world domination.
Madonna, was asked decades ago, “What next?” after her number one album, Like a Virgin was released. Madonna replied, “I want to rule the world”.
Madonna’s new song asks you to “Give Me All Your Luvin”. And while in the US during the Super Bowl week end I saw a glimpse of what that looked like as Madonna dominated every media channel.
What’s more impressive is that the viewership of the Super bowl increased by over 3 million during the Half Time Show indicating more people watched Madonna’s Half Time Show than they did the Super Bowl.
Because it is Valentine’s this week, of course we are going to talk about love. But as usual with a twist!
My question to you is, “Are you doing what you truly love to do? Are you in love with your life or just living it?”
I introduced this article with Madonna for a reason. She is one woman that I look at and think that she is doing what she loves. I love the Madonna quote, “I stand for freedom of expression, doing what you believe in, and going after your dreams. “
Branding gives you the opportunity to become brand NEW! Like a Virgin! Almost. This process is the foundation work that will guarantee you stability and success. Of all the things you might succeed at, those things you’re passionate about give you the best possible chance for success.
Oprah once said that, “The greatest contribution you can make to women’s rights, to civil rights, is to be the absolute … best at what you do.” What’s your greatest contribution?
Maybe the love of your life is not an individual but a great Crusade. Mother Theresa illustrates that you don’t have to have a lover, partner or husband to share your love. Hundreds of children felt her loving touch and her generosity inspired a world.
Why not become a foster parent and ensure a child’s safety and security? Or adopt an Orphanage? Or build an Orphanage? Or re-build a country, like Madonna who is Raising Malawi?
And I love the philosophy on which Raising Malawi, Madonna’s charity organisation in Malawi is founded. That is in the spirit of ubuntu, an African philosophy that acknowledges the common bond between all peoples. There is a saying in ubuntu: "I am because we are." Translated simply, it means, “Without you there is no me. Your fate is mine.”
What is your great love? What is your contribution or crusade? Whose fate is in your hands? Who or what do you love? And more importantly, who needs your love?
As you drive into the Strip in Las Vegas from the freeway, you are confronted with a giant billboard, “Will World Peace Be Possible Without Prayer?” What is World Peace if not love for all?
In my latest published book, Brand Yourself I include a comprehensive questionnaire to determine what your life purpose is, what do you love and what your brand stands for. Order your copy today and like Madonna, go after your dreams and start doing what you truly believe in.
It's been a record breaking period for Madonna. Here are some interesting facts about Madonna’s recent Super Bowl Half Time Show:
Along with 117.8 million viewers - the largest viewership for a halftime show in Super Bowl history - and three million more viewers than the game itself, the pre-orders for the Material Girl's upcoming MDNA album ascended to the top spot on iTunes stores in 50 countries and was the largest one day pre-order of any album in iTunes history.
11,000,000 and counting - YouTube downloads of new Madonna video. The most searched subject on YouTube and Google during the Super Bowl
13 - Madonna's new single catapults to the #13 spot on Billboard's Hot 100 Chart
56 - "Give Me All Your Luvin'" marks Madonna's 56th appearance on the Hot 100 according to Billboard's Keith Caulfield
117.8 Million - Peak audience viewership during Madonna's halftime performance - largest in Super Bowl history - up 4.7 million from last year - surpasses Michael Jackson's 1993 halftime performance - and exceeds by 3 million the number of people viewing the 2012 Giants/Patriots game.
47.1 Million - Households saw Madonna's Super Bowl Performance
#2 - iTunes Single, jumped from previous spot 11 after the Super Bowl
2500 - Spins in less than 48 hours at Top 40 radio
Show your luvin and support Madonna to end poverty and hardship endured by 2,000,000 orphans and vulnerable children in Malawi. Donate today:https://donate.raisingmalawi.org/page/contribute/support_malawi
Jump the Q also provides a contribution to the World Vision – Child Rescue program for each copy of the Brand Yourself book sold. Order your copy today : Brand Yourself and Start Making a Difference.
Jump the Q! And Brand Yourself! Your personal brand should reflect your abilities and potential. Rachel Quilty, Personal Brand Strategist, known as ‘the Authority’ on personal branding and author of must- have book ‘Brand Yourself’. Go to http://www.JumptheQ.com.au for FREE strategic branding tips. Rachel encourages Jump the Q clients to think strategically when developing a personal brand to get that job offer, gain that promotion or win that client.
Jump the Q assists you to strategically and systematically leverage your professional profile and build your personal brand to become the authority in your industry. Get your free personal branding blueprint at http://www.brandyourselfblueprint.com
We assist you to develop your Personal Brand Strategy by:
- Discovering your purpose.
- Designing your best personal brand.
- Devising a personal marketing plan.
- Developing your Signature Brand.
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