Leverage Your Professional Profile.

Why is your image so important?

Research also indicates that 70 per cent of a market will pay a 20 per cent premium on branded products and 40 per cent will pay a 30 per cent premium. Consider yourself a brand and reap the rewards! It pays to design your image to sell. Better image, better branded, better bottom line!

Description:
An extremely intensive 2 day course to provide tips and techniques to help you further engineer image to build your brand and show case your abilities.

Objectives:
Our Leveraging Your Professional Profile Course can help you to:
• improve your business credibility, branding and positioning
• improve your communication and persuasiveness
• position your business image for your market’s expectations
• brand a powerful business image
• develop a business image reflecting your business goals
• earn you improved market standing and success
• build a business presence that projects integrity and credibility.

Key content:
You’ll learn how to leverage your profile with essential image management tools:
- Advanced Communication & Presentation Skills with NLP
- Professional PR & Personal Promotion
- Media interview training
- Developing effective media releases and other PR techniques
- Photography and presentation grooming and make up
- Creating your bio and media kit
- Writing a book and ebook
- Corporate and bio photo shoot (Optional)
- Better image, Better bottom line – the importance of branding
- Effective and Professional travel and presentation wardrobe
- Hosting and toasting protocol
- Effective time management & leveraging strategies
- Electronic Media to Enhance Your Professional Image
- Business and Strategic Planning

Pre-requisite: Successfully completed Building your Professional Image course
Past participants: Employees, Consultants, Professionals and Business Owners